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Thiago Franco
www.thifranco.com | thiago@thifranco.com
Experience
Experience Planner | Bridge Worldwide (WPP), Ohio, United States, April 2010-May 2010
- Developed wireframes, sitemaps and user flows for the documentation and communication of UX/IA
- Participated in rapid prototyping sessions to generate ideas and gain alignment with multiple disciplines early in the design process
- Presented deliverables to clients and external development teams during monthly reviews
Associate Experience Planner | Bridge Worldwide (WPP), Ohio, United States, July 2009-March 2010
- Developed wireframes and sitemaps during the redesign of B2B e-commerce websites for Ingram Micro (the world’s largest distributor of technology products)
- Conducted competitive audits and analyzed information gained during user research
- Wrote monthly blog posts about reputation systems within online communities for the Experience Planner Blog (an employee blog from Bridge Worldwide that covers User Experience topics, such as accessibility, deliverables and social media)
Graduate Assistant | Kent State University, Ohio, United States, August 2006-May 2009
- Developed the initial Information Architecture of the IAKM wiki (a web space used by students and professors to share information and ideas)
- Designed wireframes and storyboards for the IA Summit Proceedings Archive website (a pilot project intended to host all content generated at the IA Summit conferences)
- Assisted faculty in regular research activities, such as reviewing academic literature and cataloging sources
Usability Lab Assistant | Kent State University, Ohio, United States, May 2007-August 2007
- Participated in eye-tracking usability tests in order to measure website performance
- Developed wireframes and prototypes in XHTML and CSS for future web development
- Analyzed earlier versions of websites, detecting their deficiencies as well as the areas that had potential to be developed
Information Architecture Consultant | Agência Click (Isobar), São Paulo, Brazil, September 2005-June 2006
- Developed wireframes and sitemaps used for the documentation and communication of UX/IA
- Reorganized website structures and suggested more efficient browsing systems and layout standards for interfaces
- Attended business meetings with the strategy team to define project scope as well as technical background information
Junior Information Architect | Globo.com, Rio de Janeiro, Brazil, August 2004-March 2005
- Developed content inventories and functional specifications used for the documentation and communication of UX/IA
- Collaborated with the strategy, design and technology teams in the development of several projects, including the website for the Big Brother Brasil 5 reality show
- Assisted other information architects on projects such as the Globo Esporte (Globo.com’s sports site, which publishes news, articles, videos, photographs, interactive features and information about matches in real time)
Information Architecture Intern | Globo.com, Rio de Janeiro, Brazil, May 2003-July 2004
- Learned how to create UX/IA deliverables (i.e., content inventories, functional specifications, wireframes and sitemaps)
- Assisted other Information Architects on benchmark activities
- Developed the Information Architecture for the movie website of Olga (based on the life of Olga Benario, a German-Jewish communist activist and political prisoner)
Web Writing Intern | Estratosfera Digital, Rio de Janeiro, Brazil, September 2000-June 2002
- Wrote text about music for websites
- Organized websites’ structures to achieve a better visualization of the content
- Translated text material from English to Portuguese
Education
Master of Science in Information Architecture and Knowledge Management
Kent State University, Ohio, United States
August 2006-May 2010
Bachelor of Social Communication, Journalism
Pontifícia Universidade Católica do Rio de Janeiro, Brazil
March 1999-July 2004
Bachelor of Social Communication, Advertising
Pontifícia Universidade Católica do Rio de Janeiro, Brazil
March 1999-December 2003
Computer Skills
- Microsoft Office, Visio
- Axure RP
- Adobe Photoshop, Illustrator, Dreamweaver
- XHTML and CSS
Languages
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